Case studies

How does Reworld Media optimize its sales channels and re-engage its subscribers?

The group chose to work with Vivetic to achieve a high level of service quality and optimize costs, since outsourcing remains the most efficient solution.

Context

Reworld Media offers more than 40 titles in 6 categories: Auto/Sports, Women's Magazines, Home/Garden/Nature, Health/Wellness & Cooking, Science/Culture and TV/Entertainment.

Customer satisfaction is one of Reworld Media's key growth drivers. With this in mind, it is essential for the brand to manage and enhance its customer relations in order to offer a quality experience and a personalized welcome, whatever the subscriber.

To achieve a high level of service quality and optimize costs, outsourcing remains the most effective solution. That's why the group chose to work with Vivetic.

Objectives

  • Strengthen customer loyalty and engagement opportunities on other Group titles.
  • Manage customer satisfaction and handle after-sales requests as quickly as possible.
  • Enrich the publication of promotional offers on social networks.

Our solutions

Customer Service Management

Improved visibility of promotional offers on social networks

Additional subscription sales

Improved visibility of promotional offers on social networks

Customer satisfaction management

Improved visibility of promotional offers on social networks

Results

80
Satisfaction rate

Improved visibility of promotional offers on social networks

380
After-sales calls handled/year

Continuous improvement of services and customer experience

30
Re-engaged subscribers

A 30% jump in new subscriptions to one or more Group titles!

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